Mi Sitio Web
 

THIS IS A SELECTION OF WORK WITH CLIENTS, ALONG WITH A FEW PERSONAL PROJECTS.





Tokyma typeface


TYPE DSIGN 

TOKYMA IS A SINGLE-WEIGHT DISPLAY TYPEFACE. IT WAS SPECIFICALLY DESIGNED TO STAND OUT IN POSTERS, COVERS, PACKAGING, AND SHORT TEXTS. THE CURRENT VERSION IS 1.0.

2024




Somos Sur


UI DESIGN

CREDITS

(CONSULTANT) IDEAR IDEAS

(CREATIVE DIRECTION) JOSE JUAN MAESTRO
(ART DIRECTION) CHRISTIAN ÚBEDA
(WEB DESIGN) BERNARDO ECHEVERRI

2025





Henley


RE-BRANDING | VISUAL IDENTITY

HENLEY IS A COMPANY ESTABLISHED IN LAS PALMAS DE GRAN CANARIA IN 1993. IT IS DEDICATED TO THE DISTRIBUTION OF CONSTRUCTION AND AGRICULTURAL MACHINERY, AS WELL AS MERCHANDISE LIFTING EQUIPMENT. THEY NEEDED A NEW LOGO AND A REFRESHED VISUAL IDENTITY ALIGNED WITH MODERN TIMES, CONVEYING RELIABILITY AND PROFESSIONALISM WHILE PRESERVING MORE THAN 30 YEARS OF HERITAGE.

CREDITS

(CONSULTANTS) IDEARIDEAS / ESES
(PROJECT MANAGER) MERCÈ MARÍN
(CREATIVE DIRECTION) BERNARDO ECHEVERRI
(GRAPHIC DESIGN) BERNARDO ECHEVERRI

2025




Buscando a Saturno


CONTENT CREATION

BUSCANDO A SATURNO (LOOKING FOR SATURNO) IS THE FIRST EXHIBITION BY THE ARTIST GLORIA ORTEGA. THE COMMISSION CONSISTED OF DEVELOPING SOCIAL MEDIA COMMUNICATION PIECES AND VISUAL ELEMENTS THAT WERE GOING TO ACCOMPANY THE OPENING.

CREDITS
(CREATIVE DIRECTION) BERNARDO ECHEVERRI
(ART DIRECTION) BERNARDO ECHEVERRI
(GRAPHIC DESIGN) BERNARDO ECHEVERRI

2022




Smartweek


VISUAL IDENTITY | CONTENT CREATION

SMARTWEEK IS AN EVENT CREATED BY THE CHAMBER OF COMMERCE OF CASTELLÓN THAT AIMS TO PROVIDE COMPANIES WITH A SPACE TO STAY UP TO DATE WITH GLOBAL TRENDS, EXCHANGE KNOWLEDGE, AND CREATE OPPORTUNITIES FOR COLLABORATION.
CREDITS

(CONSULTANT) IDEAR IDEAS

(PROJECT MANAGER) ISABEL GARCÍA
(CREATIVE DIRECTION) BERNARDO ECHEVERRI
(ART DIRECTION) BERNARDO ECHEVERRI
(GRAPHIC DESIGN) BERNARDO ECHEVERRI

2025
APPROVED VERSION
FIRST APPROACH
SOCIAL MEDIA ASSESTS




Aviario Casa Agape


LOGOTYPE

AVIARIO CASA AGAPE IS A PLACE FOR ECO-EDUCATION AND BIRDWATCHING FOR KIDS. LOCATED IN THE CLOUD FOREST ON THE OUTSKIRTS OF CALI, COLOMBIA, THE FOUNDATION AIMS TO PUT SCIENCE AT THE SERVICE OF BIODIVERSITY.

CREDITS
(CREATIVE DIRECTION) BERNARDO ECHEVERRI
(GRAPHIC DESIGN) BERNARDO ECHEVERRI

2024

THE PROCCESS




Comunicación Slow


IDENTITY | COMMUNICATION ASSEST


COMUNICACIÓN SLOW IS A COURSE CREATED BY TEK AND DIRECTED BY BELÉN TORREGROSA. IT IS DESIGNED TO GUIDE COMMUNICATION WITHIN COMPANIES IN A CLEAR, ACCESSIBLE, CONSCIOUS, AND CREATIVE WAY.

THE PILOT COURSE WAS CONDUCTED WITH SANTANDER BANK. THE COURSE'S VISUAL IDENTITY WAS CREATED IN ACCORDANCE WITH THE NARRATIVE DEVELOPED BY BELÉN. THE LOGO FEATURES A SNAIL COMPOSED OF 'QUOTATION MARKS', REPRESENTING A VISU AL METAPHOR THAT BLENDS THE CONCEPTS OF 'SLOW' AND 'COMMUNICATION.

CREDITS
(PROJECT MANAGER) ROSA LÓPEZ
(CREATIVE DIRECTION) BELÉN TORREGROSA
(GRAPHIC DESIGN) BERNARDO ECHEVERRI

2022